In Beta—the four-letter word of Web 2.0 Caroline McCarthy writes:
To the Web 2.0 crowd: I’d like to have a few words with you.
We’re well into January, and I’m guessing that by now you’ve probably ditched your New Year’s resolutions or, at least, are “reconsidering” their feasibility. Don’t worry because I have a new one for you.
You’re going to get your site out of beta this year.
I know it sounds impossible. You’ve probably come to rely on those four little letters, positioned snugly next to your site’s cerulean-and-pink logo.
That hits pretty close to home. Right down to the logo!